Berekum, Ghana, August 3 2019
Berekum Arsenal FC today signed a landmark partnership agreement with international football intermediary SoccerExpo Agency for the promotion of its players to local and international clubs.
The agreement, which will last for three years from August 2019, appoints SoccerExpo as Club Agent to help Berekum Arsenal achieve its strategic goal of solid growth on the field and in its business affairs.
The primary objective is for Berekum Arsenal to be promoted to Ghana’s Premier League next season. Secondary objectives are to deliver greater opportunities in sponsorships, partnerships, advertizing and merchandizing.
“We plan to build Berekum Arsenal into a major force in Ghanaian football, as we were before. With our very successful performance in the 2019 Normalization Tournament, where we defeated many Premier League teams to get to the semi-finals, we know we are on the right path.” said AlHaji Yakubu Moro, President of Berekum Arsenal FC. “Now that SoccerExpo is joining our team, we are very confident of being able to improve both our internal organization and promote our brand to the world.”
Eugene Obiny, Founder and CEO of SoccerExpo Agency, declared “We are very honored to be invited by Berekum Arsenal to join them on this journey. From Kenya and from Europe we can engage our people to provide a full range of services and support to Berekum Arsenal. This is our first venture into Ghana, so we are committed to making it a resounding success and will put everything we have into bringing Berekum Arsenal back to the pinnacle of fame in Ghana.”